We’ve come a long way…baby…

We’ve come a long way…baby…

 We've come a long way ...baby.  That is in tourism.  No conversation in tourism can escape the history and development of the industry.  It is one of the oldest industries in the world, and will survive even in the hardest times. If you map out a historic timeline, especially innovations in transport, or the use [...]

What is value?…

What is value?…

What is value to our stakeholders?  How do we define it?  How does this relate to mutually beneficial partnerships?  Who is more important the customer or seller? We think life is black and white. It isn't. It has many shades of gray, and colors, we really can't decipher. It's all about curve balls, and how [...]

The Tourism Business Environment, part 1

The Tourism Business Environment, part 1

The first day of class, I alluded to the dynamic nature of our tourism industry.  This involves the interaction and exchange between key players.  The goal of each is to develop and maintain mutually beneficial partnerships that meet or exceed the expectations of the participant.  On both sides of the aisle.  We want to create [...]